Friday 21 March 2014

OUGD502 - Life's A Pitch: Meeting, Terms and Conditions Research & Task

Today after the presentation and session, we met up as a group to discuss where we were at and how we needed to move forward.

This is the first time we have all actually met together as a group.

After watching the presentation we discussed where we were at and how we wanted to move forward, if there was anything we wanted to change about our initial ideas.

Grace and I went and had a talk with John about a few of the issues we had, and once we got back to the group we decided that we were definitely going in the right direction with where we were.

We have decided that we are definitely going to specialise in the food & drink sector, and we are definitely based in Manchester and going with the name Good Egg.

We also discussed possible ways of getting clients. As a new business clients would not just appear out of thin air so we discussed ways in which we could get their attention.

I initially suggested us coming up with some kind of exhibition of work in which we would invite people to view the work.

A a development from this, we though of maybe setting up some kind of food truck and giving out tasters of the food we have designed for. However we felt that this might be a bit confusing to people as they might think it's a new food company instead of a design company. It also wouldn't be aimed at the right people.

We needed to aim it at the clients themselves. We discussed the idea of some kind of event, before realising that there must be some kind of festivals or events in which we could go to, to promote ourselves to the clients that would be there. We quickly found that there were quite a few food/drink festivals around the country, and decided that this would be how we promote ourselves.

After this we started talking about the terms and conditions that we would need in place for when a client wants us to do work for them.

We wrote out a few basic ideas and then I suggested that I will take this as my week's task and research into existing terms and conditions for design agencies and write up our own.

With the name we discussed how we were going to brand ourselves. We decided that we wanted to play on the Egg idea and would promote ourselves with potential Egg puns as this is something playful and fun, which is what we want to get across.

We also set up a Facebook group in which we can share ideas and our developments over the Easter holidays as the majority of this project will be done while we are all at home and not anywhere near a mutual meeting point.


After the meeting I started working on the terms and conditions. I first found three existing terms and conditions from design agencies. They are all quite different in the amount, but very similar in what they are stating.

The Creative Clinic
http://www.thecreativeclinic.com/agency_terms_and_conditions

Synergy Creative
http://www.synergycreative.co.uk/terms-and-conditions-creative-marketing-and-advertising-synergy.html

Storm Creative
http://www.stormcreative.co.uk/terms


Terms & Conditions
  1. No creative or developmental work will be begun until a contract is signed by the client & the deposit is paid.
  2. Charge of a job will be defined by the brief & negotiated with the client. This charge will depend on the amount of hours it is agreed will be spent on the brief.
  3. At least a 25% deposit must be paid upfront. The remaining percentage will be paid at the end of the brief.
  4. The amount of initial creative options will be decided upon initial negotiations. The overall cost of the job will change according to this.
  5. Costs provided allow for a maximum of three sets of client amends after which time additional charges may become payable, although the client would be made aware of this in advance.
  6. The initial creative options will be two. In the event of a client being unhappy with either option the agency will present more ideas. 
  7. The maximum of creative options is five. If the client is still unhappy with these, the agency reserves the right to terminate the agreement with the client with no refund of the deposit or payments previously made.
  8. If the work goes over the allotted time due to client indecision, a charge will be added per hour and invoiced.
  9. If the work goes over due to designer error, this will not be charged.
  10. The agency will do its very best to ensure that agreed timelines are adhered to, but clients must be aware that circumstances, amends requested, or additional requirements may potentially result in delays. Timelines provided are estimates but the agency will not be held liable if the project over-runs due to delays caused by the client passing information or approval, or any third party issues or force majeure (act of God).
  11. Clients have the option of either printing through us and our printing connections, with this payment added on top of the job charge, or the option of taking the work to their own chosen printers.
  12. Payment for this service of our printing connections must be paid upfront on top of the initial deposit.
  13. Good Egg takes no responsibility for third party error. (Printers, finishers, couriers, mailers etc)
  14. Until payment is received in full, all designs, artwork and rights to design and artwork remain the property of Good Egg. Full copyright and ownership of all work will reside with Good Egg until full payment has been received, at which point the agency will surrender to the client, all claims of ownership and full copyright for final work produced (not including alternative designs, concepts, options, files, images or documents developed throughout the process). This agreement is subject to appropriate credit and acknowledgment appearing and the agency’s right to use the work for self promotion in its portfolio, in presentations, in advertising, in print and online.
  15. Ownership and copyright of all unused or rejected files, documents and designs will reside with Good Egg for non-exclusive future use.
  16. It is assumed that unless otherwise stated, most copy and images will be provided by the client, although the agency will contribute to this as a natural part of the creative process. The agency is able to provide a full copywriting service or copy advice, as well as illustration and photography at an additional cost if required.
  17. Clients should be aware that due to a variety of factors there will often be variance in colours shown between in-house proofs, colours on screen, printer’s proofs, and final printed items. As a result of this the agency is unable to guarantee 100% consistency and accuracy of colour on all items and may not always be able to achieve the exact result expected by the client. The client may request a proof on the actual intended substrate with the actual inks to be used, although this will incur additional cost. The agency does not accept any responsibility for colour variations as a result of these indeterminate factors.
  18. Appropriate credit and acknowledgment for work produced by the agency should be attributed to Good Egg where possible and may be referenced for the agency’s promotional purposes unless otherwise prearranged with the client. 

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