Sunday, 14 October 2012

OUGD402 - Study Task 3: What is Graphic Design? Part 2

From this post, I had to identify a range of work from the five titles: 
Context, Function, Tone of Voice, Messages and Scale. 
  • This is an ongoing process that will be constantly updated.

Context
The context for the design - Branding, Packaging, Infographics, Editorial, Retail etc.

Branding & Identity
 

Product & Packaging

Information & Way Finding

Editorial & Publishing

Retail & Promotion

Function
Function of design - Inform, Instruct, Educate, Advise, Promote, Interact

Inform

Instruct - Bayer Crop Science by Komboh

Educate

Advise

Promote - V&A Promotional packs by Irish Butcher

Interact

Tone of Voice
Tone of voice of design - Informative, Humorous, Emotive

Informative

Humorous
Emotive


Message
Message being put across in design - Events, Opinions, Facts & Figures, Personal interest

Opinions

Facts & Figures
Personal Interest

Events

Scale
Scale of design - Posters, Business cards, Billboards, Environmental

Large

Medium

Small

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